Next Up Nation – The Secrets to a Profitable and Popular Podcast

Hosted ByTiffany Youngren

Listen each week to discover what works for successful podcasters, whats coming, ways to monetize podcasting, and how to build popularity.

Creating a Digital Legacy Through Authenticity with Keven Hempel

Next Up Nation ‪- The Secrets to a Profitable and Popular Podcast
Next Up Nation ‪- The Secrets to a Profitable and Popular Podcast
Creating a Digital Legacy Through Authenticity with Keven Hempel

Join the Conversation with Tiffany & Keven  

In this episode of Next Up Nation,     Tiffany has an insightful and promising conversation with Keven about blurring the lines between one’s personal and professional life. Keven highlights the positive impact that someone’s authenticity and vulnerability can have on any endeavor. He explicitly mentions how these traits have benefited his journey as a podcaster and an entrepreneur. The Keven Hempel Podcast epitomizes these virtues to humanize other entrepreneurs and business owners by sharing their unique stories.     

Today’s Golden Rule: Be Truly Authentic and Vulnerable  

Keven shows us how being authentic, vulnerable, and personal has dramatically benefited his business, such that he was able to build trust with his clients. Trust is built when an individual gets to know another person for who they are, regardless of context, i.e., whether they are at work or home. He tells us how it de-commoditizes us and makes us human, and that real service is when one human genuinely meets the need of another.   In an age where the notions of authenticity and vulnerability have been widely cliched by marketing gurus and employed by big corporations merely for sale’s sake, it can be a daunting task to do the same without being fake or superficial. Keven tells us that consumers are like a lie detectors and can tell when someone’s display of authenticity is genuine. Being personal is crucial and allowing our audience to pick up on our joys and struggles opens doors not only for sales but for real relationships.     

Keven’s Greatest Super-Power: Service  

Beneath all the tasks required of us in business, service is the most important. Keven suggests that if we are doing our service jobs right, we get to know a person from the inside. Only then can we meet their external needs instead of just blurting out a memorized sales pitch. He also considers whether our modern sales method still works. People no longer care to be told what to do or what to buy. But Keven argues that people always purchase what they know and trust. And by serving people out of genuine interest for their well-being, we can still generate business, despite being in the midst of a global pandemic.    

Looking to Your Influencers for Guidance  

Keven tells us about the main influences in his life – his wife and his children. In this session, Keven shows us the importance of having someone to hold him accountable and support him during difficulty, and also the profound realization that we are basically grown versions of our children. If we can learn how to manage children and respond to them in a way that benefits them, we will be better able to handle people at work. By really getting to know and understand people, just like we do with our kids, we will empathize with them, creating a better relationship and outstanding work output.     

How to Start Anything  

Keven calls himself an ordinary man doing extraordinary things. He’s an entrepreneur, a podcaster, a long-distance athlete, a father, and a husband, and he recounts how he has started everything he ever set out to do. To begin running two hundred miles, Keven started by putting on his shorts and shoes and heading out the door. When creating his podcast, he started recording his conversations and put them out there. He gives us the comforting reminder that though things won’t be perfect, and we will have to work to grow, every great endeavor starts with the first step.     

In This Episode  

Here are some of the key highlights of our interview with Keven Hempel:    
  • [00:02:11] Why Keven tells stories
  • [00:08:20] Building trust with your clients
  • [00:09:53] Authenticity and vulnerability in all things
  • [00:13:37] How to be authentic
  • [00:15:58] Advice about podcasting
  • [00:18:50] Key influencers
  • [00:22:02] Service is key in all areas of life
  • [00:30:52] There are opportunities out there    
This interview with Keven Hempel is available on all major podcast platforms, including Apple Podcasts, Spotify, Overcast, and Google Podcasts.     Brought to you by OMH Agency.   

People Mentioned in this Episode     

Meet Our Guest  

Keven Hempel calls himself an ordinary guy doing extraordinary things. He is the founder of the Keven Hempel Podcast, a podcast dedicated to telling the stories of other entrepreneurs. He is also a father, a husband, an entrepreneur, and an ultra-athlete. In this episode, we hear of the extraordinary truths that Keven lives by that makes this ordinary man so extraordinary.  

Follow Keven  

Meet Our Host  

Tiffany Youngren is the founder of OHM agency, a company that helps businesses grow through marketing and expanding their audiences. She is a mother of 2 grown children and has been married for 26 years. She has had countless success stories of helping businesses grow, achieving new milestones, and interviewing numerous business professionals from various backgrounds.      

Additional Resources    

How to Get More Amazing Guests on Your Show

As a busy podcast host, it can be difficult finding, screening, booking, and keeping up with all the follow up to take care of your guests. Get a Free Demo on how we do it all – plus get this Guest Attraction Resources guide with a handy list of websites and groups to post your guesting opportunities.

About the Host
Tiffany Youngren helps podcasters go from "dabbling" to DOMINATING. She is the Founder of Next Up Nation and OMH Agency.