Join the Conversation with Tiffany & Tyler

In this episode of Next Up Nation, Tyler Wagner discusses how he journeyed his way to success from being an author to a serial entrepreneur, speaker, and podcast host with Authors Unite – a platform that gave countless aspiring writers a boost in their market presence.  It has been a one-stop-shop and catalyst for numerous authors to write, publish and market their books. This platform spawned several major bestsellers on Wall Street Journal and USA Today.

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The Start of Something Big: The Birth of Authors Unite

After the success of his first best-seller titled Crushing Conferences, Tyler began to understand the challenges of being a writer during the entire process. That sparked the idea for Authors Unite, a platform where he can help other writers become authors. Authors Unite offers publishing and marketing services that help to maximize the impact and visibility of the publication. By spreading the word within its network, it has helped people create passive income. Besides editing and ghostwriting services, they also provide book coaching sessions that help writers establish credibility in terms of their creative processes and editorial guidance.

Improv Can Improve Your Sales Game

Throughout Tyler’s career, he has found improv comedy and sales to be quite the combination when it comes to building relationships and effective selling. As opposed to the traditional scripted way of selling, Wagner believes improv can be the secret edge to your sales-related careers.

Their Biggest Success Story: The Bezos Letter

Tyler takes a deep dive into the imminent success of The Bezos Letter: 14 Principles to Grow Your Business Like Amazon by Steve Anderson. He explained how they helped to repackage their content and fueled its success with effective marketing campaigns. It went on to become an international bestseller on Wall Street Journal and USA Today. As of today, the book has been translated into 25 different languages. For more info on this book, click here. In today’s episode, Tyler revealed the life-changing event that led to his success with Authors Unite. This aspiring comedian also gave great tips on applying improv principles to the sales approach and process. Dive into an insightful interview with Tyler Wagner who shares with Tiffany Youngren how he used his own success to help hundreds of other book writers. In this episode, we discuss:

• [01:26] Tyler explains the life-changing event and advice that encouraged a career pivot
• [03:15] Diving into Tyler’s passion for improv comedy
• [04:59] The connection between sales and improv
• [10:12] How Tyler started a podcast for his business
• [17:10] How Tyler got Gary V. on his podcast
• [22:00] The story behind the biggest success book titled Bezos Letters
• [26:56] How podcasting became a profitable hobby

Listen up and enjoy today’s episode of the podcast on Apple Podcasts, Spotify, Overcast, Google Podcasts, or on your favorite podcast platform. Brought to you by OMH Agency.

People Mentioned in this Episode

• Tim Ferris
• Jason Gaignard
• Joe Rogan
• Gary V.
• Tony Robbins
• Elon Musk
• Steve Anderson

Follow our Host

Tiffany Youngren is the founder and owner of OMH Agency. She has helped numerous business owners and entrepreneurs fuel their business growth – including building several successful businesses with her husband over the years.

Explore these Resources

In this episode, we mentioned the following resources:

• Authors Unite
• Anchor
• The Bezos Letter: 14 Principles to Grow Your Business Like Amazon